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Tagged: Exercise 4.1 · Illustrator · Logo · Rosemary McGowan
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Hey Rosemary,
The pieces in your compostions keep the eye moving; that’s what i like about your logos. The colors go well together. Nice work!
The use of circles and triangles make a nice composition. Name along the curvy line flows as well. The rectangles supply the backgroung and the front. Colors absorbed clarity and visual sense.
#1 – This is the best but it looks like your name is Rosemaru rather then Rosemary. The decender in the “y” is gone. I think the verticals in the background could use more contrast. The right side seems much “heavier” then the left. Perhaps you might crop some of the left side?
#2 – Still good but the placement seems more haphazard.
#3 – The text doesn’t standout. Is there some text at the bottom? I can’t read it.
I like how the shapes create an artsy look and may convey the different tools used by architects in their work, such as trianges, protractors, and a cleaning brush (the S-shaped object). It allows the viewer to look for different things in the trademark. The use of contrasting colors is also good.